Product & Experience Design
From strategy, research to hands-on design, I set the end-to-end user experience to ensure a seamless, user first experience across different workstreams in App. I spearheaded the process with complex stakeholder workshops to align on our vision, ideas and constraints, resulted in a cross-team experience map, rapid high-fidility prototypes, AB testing and product roadmaps.
Throughout the process I worked closely with an agile team of product managers, engineers, UI designer and senior stakeholders.
🏆 Impact:
- Increased completion rate at 00%* in intitial rollout
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Helped 000K* account holders to sign-in
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Set a UX vision that support 3 product team’s roadmap
- Enabled an universal portal for various of Guardian product
*numbers blocked for privacy purposes